Business Description :
TechTarget, Inc. provides specialized online content and brand advertising that brings together buyers and sellers of corporate information technology (IT) products and services. It sells customized marketing programs, which enable IT vendors to reach corporate IT decision makers who are researching specific IT purchases, as well as provides conferences, seminars, and other in-person events through its Websites. The company also operates an integrated content platform that consists of a network of approximately 150 Websites that focus on media groups, including security, networking, storage, data center and virtualization technologies, chief information officer/IT strategy, business applications and analytics, application architecture and development, channels, and Internet content sites. In addition, it enables registered members to conduct their pre-purchase research by accessing vendor content, such as white papers, Webcasts, videocasts, virtual events, and podcasts across its network of Websites. The companys solutions facilitate the ability of IT professionals to find specific information related to their purchase decisions; and enable IT vendors to reach IT buyers that are researching specific solutions related to vendors products and services. TechTarget, Inc. was founded in 1999 and is headquartered in Newton, Massachusetts.
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